Noosa Tourism Statistics

At a glance

• In the year to March 2026, Noosa had about 2.15 million visitors who spent $1.26 billion.¹
• Noosa had 2.1 million visitors in 2023-24², down from 2.2 million in 2022-23.³
• Visitors spent $1.4 billion in 2023-24, 28% more than pre-COVID 2019.²
• Interstate visitors spent the most in 2023-24: $617 million, or 44% of the total.²
• Overnight visitors stay about 4 nights on average.⁴

Visitors and spending: year to March 2026

Overnight visitors made up just over half of Noosa's visitors in the year to March 2026, but they accounted for 88% of visitor spending.¹ Day trippers, the other 48%, spent just 12%.

• Day trippers: 1.03 million visitors (48%) spent $146 million (12% of spending).¹
• Domestic overnight visitors: 977,000 visitors (45%) spent $931 million (74%).¹
• International visitors: 147,000 visitors (7%) spent a record $179 million (14%).¹

Other 2026 figures

• Noosa accounted for 3.4% of Queensland's domestic overnight visitor spending in the year to March 2026, and 26.7% of the Sunshine Coast region's.¹
• International visitor spending was up 45% on the year before, and the average overseas visitor spent $1,215 per trip.¹
• In June and July 2026, visitors spent $144.1 million in person in Noosa, 16.6% more than a year earlier and 46% of all in-person card spending in the shire.¹
• Over winter 2026, the average daily accommodation rate was $348, and July weekends averaged 72% occupancy.¹

About 2.15 million tourists visit Noosa a year and spend $1.26 billion, based on the latest figures for the year to March 2026.¹ Since 2018-19, yearly visitor numbers have stayed between 1.9 million and 2.5 million.

• In 2018-19, before COVID-19, Noosa drew about 2.5 million visitors.⁶
• COVID-19 restrictions cut that to roughly 2 million in 2019-20 and 1.9 million in 2020-21.⁷
• Numbers recovered to about 2.07 million in 2021-22 and 2.2 million in 2022-23.³
• They eased slightly to 2.1 million in 2023-24.²
• Tourism Research Australia changed how it surveys domestic travel in 2025, so the latest figure can't be compared directly with these.¹

Where do Noosa's visitors come from?

• Noosa had 2.1 million visitors in 2023-24.²
• About 1.1 million visitors (53%) stayed overnight, while the rest came for the day.²
• Overnight visitors from elsewhere in Queensland made up 28.6% of all visitors, interstate visitors 17.4% and international visitors 7%.²

• Visitors spent about $1.1 billion in Noosa in 2018-19, before COVID-19.⁶
• No spending total is available for 2019-20.
• Spending dipped to $1.06 billion in 2020-21, 3% below the pre-pandemic level.⁷
• It rose to $1.15 billion in 2021-22, 5.3% more than in 2018-19.⁶
• Visitors spent a record $1.74 billion in 2022-23, 51% more than the year before.³
• Spending eased to $1.4 billion in 2023-24, still 28% above pre-COVID 2019.²
• Interstate visitors spent the most in 2023-24: $617 million, or 44% of the total. Visitors from elsewhere in Queensland spent $534 million (38%), day trippers $133 million (10%) and international visitors $116 million (8%).²

Noosa's biggest draws are its national park, beaches and everglades, along with the shops and restaurants of Hastings Street.

• Noosa National Park: 1.5 million visitors per year⁸, one of Australia’s most visited national parks.
• Noosa Main Beach & Hastings Street: Boutique shops, cafés and restaurants a short walk from the surf.
• Noosa Everglades: One of only two everglade systems in the world.
• Noosa Triathlon & Surfing Festival: Each draws thousands of visitors a year.

• Noosa is busiest in the school holidays, especially when the Queensland, New South Wales and Victorian breaks overlap.¹
• In winter 2026, July weekends were the busiest, with accommodation 72% full on average, up from 67% a year earlier. The biggest spending day was 4 July, the start of the week all three eastern states were on school holidays together.¹
• As at 25 August 2026, the middle week of the spring school holidays, when all three states were off, was about 54% booked, the same as a year earlier.¹
• Events such as the Noosa Triathlon weekend (31 October to 1 November 2026) bring extra peaks.¹

Noosa Council runs three holiday parks, with 294 sites between them¹⁰: Noosa River Holiday Park, Noosa North Shore Campground and Boreen Point Campground. The figures below cover only these council-run parks, not private caravan parks or national park campsites.

• The parks had 59,670 visitors in 2024-25, 7.7% fewer than the year before. The council put the dip down to softer caravan and camping demand across Queensland and wet weather.¹⁰
• That followed a record 64,631 visitors in 2023-24¹¹, up from 61,219 in 2022-23.¹²
• Noosa North Shore Campground had its own record in 2023-24, with 25,707 visitors, up 14%.¹¹
• In 2024-25, the parks sold 42,765 site nights at Noosa River, 22,410 at Noosa North Shore and 14,142 at Boreen Point, and earned $4.62 million.¹⁰
• Bookings picked up in 2025-26: by 31 December 2025, the parks had more than 31,000 visitors and had sold 42,027 nights, 53% of the previous year's total.¹³
• Most guests are Queenslanders. At Noosa River Holiday Park, their share has risen from 62% to 74% since 2023, while international guests fell from 15% to 10%.¹³

Latest full year available: 2024-25.

• Noosa had 2.5 million visitors in 2018-19, with day trippers slightly outnumbering overnight visitors.⁶ About 1.3 million came for the day and 1.2 million stayed overnight.
• Visitors spent about $1.1 billion in total.⁶ Overnight visitors spent $997 million and day trippers just $98 million.