USA Tourism in Australia – Statistics (2024)

Published 6 Jan 2020 · Updated 26 June 2025

How many American tourists visit Australia each year?

Over 669,000 visitors from the United States travelled to Australia in 2024.

  • This represented a 8.43% increase compared to the 617,000 US visitors recorded in 2023.
  • The number of US visitors in 2024 was 12.78% lower than the 2019 level of 767,000 visitors (pre-pandemic).
  • The United States ranked 3rd among all international visitor markets to Australia in 2024.
Chart of American visitor arrivals to Australia by year
American visitor arrivals to Australia, by year.

How much did American tourists spend in Australia in 2024?

USA visitors spent approximately $4.35 billion during trips to Australia in 2024 (year ending December).

  • In 2024, spending within Australia by USA visitors increased by 1.53%, rising from $1.96 billion in 2023 to $1.99 billion. However, total trip spending dropped by 2.03%, decreasing from $4.44 billion to $4.35 billion.
  • In 2024, spending within Australia by USA visitors was 3.11% higher than the 2019 level of $1.93 billion. Total trip spending in 2024 exceeded the 2019 figure of $3.94 billion by 10.41%.
Tourism Spending by USA Visitors in Australia
YearSpend in AustraliaTotal Trip Spend
20191.93 B3.94 B
20201.11 B
2021.10 B.24 B
2022.89 B1.93 B
20231.96 B4.44 B
20241.99 B4.35 B

Source · Note: “Spend in Australia” is spending within Australia, while “Total Trip Spend” includes all trip expenses, including those outside Australia such as international flights and pre-trip costs.

How many American tourists visited Australia in 2021?

Over 7,100 American visitors came to Australia between April 2020 and March 2021. Visitors from the United States were down 99% when compared to the over 713,800 visitors of the previous year.

How much did American tourists spend in Australia in 2021?

Visitors from the United States spent over $115 million during visits to Australia between April 2020 and March 2021. Spending by American visitors was down 96.9% when compared to the over $3.6 billion spent during the previous year.

How many American tourists visited Australia in 2020?

An estimated 582,600 visitors from the US travelled to Australia for the year ending June 20201.

  • Visitors from the US decreased by 28.3% when compared with the 811,900 of the previous year.
  • The effects of the coronavirus travel restrictions are the main cause of this dramatic decrease.
  • The US was the 3rd highest source of visitors to Australia in 2019/20.
Grouped column infographic comparing 2019 and 2020 Australian visitor numbers by source country, with percentage-decline callouts per country.
American visitor arrivals to Australia.

Impact of the Coronavirus on American Tourist Expenditure

Visitors from the US spent an estimated $2.9 billion during visits to Australia in the year ending June 2020.

  • Spending was down 27.5% when compared with the $4 billion of the previous year.
Infographic comparing 2019 versus 2020 visitor expenditure in Australia by source country, with a per-country percentage-decrease column.
American tourist expenditure in Australia.

How many American tourists visited Australia in 2019?

Over 811,000 American tourists visited Australia between July 2018 and June 2019, a record peak. The number of visitors has been growing steadily since 20101.

American tourism through the years

  • American tourism increased by 3% in 2018/19 compared with 787,600 the previous year.
  • Despite a slight drop in the early 2000s, American visitors to Australia have generally been on the rise.
Chart of American visitors to Australia from 1990 to 2019
American visitors to Australia between 1990 and 2019.

The USA’s share in the Australian tourism industry

  • The USA accounted for 9.0% of all tourism in Australia for the 2018/19 year.
  • The USA currently ranks 3rd for the top visitors to Australia.
Donut chart infographic showing the share of Australia's 2019 visitors by country of residence, with China and other top markets labelled.
Top countries that sent visitors to Australia in 2019.

Reasons Americans visit Australia

  • Holidays are cited as the most common reason Americans visit Australia.
  • Many also come to visit friends and relatives.
Chart of reasons Americans visit Australia
Reasons Americans visit Australia.

The USA’s contribution to tourism expenditure in Australia

  • At an estimated $4B in 2018/19, the USA accounted for 9% of all expenditure from international tourists, ranking 2nd2.
  • The top spender for 2018/19 was China at $11.9B.
Infographic ranking top source countries by visitor expenditure in Australia in 2019, led by China, using stacked-coin bars.
Australian tourism top spenders in 2019, by country.

Other Resources

Top American Travel Trends in 2019

What do American tourists spend on in Australia?

  • Americans rank 1st in spending on food, drink and accommodation at $65 per day.
  • Americans also rank 1st for tours and transport at $62 per day.
  • Comparatively, American tourists spend only $9 per day on education, showing that their main reason to visit is holidays.
Grouped horizontal-bar infographic of per-day visitor spend in Australia in 2019 by source country across spending categories and total.
Australian visitor spend per day in 2019, by country.

How long do American tourists stay in Australia?

  • The average length of stay was 17 nights, significantly lower than the overall average of 32.
    • This could be attributed to the lower number of vacation days american workers receive each year.

The USA’s travel patterns and Australia’s share

  • An estimated 42% of Americans hold a passport3.
  • The most popular destinations for American tourists are Mexico and Europe, according to 2018 NTTO statistics, with over 36 million visitors to Mexico alone4.
  • Despite attracting over 800,000 visitors, Australia still ranks low on places Americans visit.
  • Oceania is 8th on the list of regions Americans visit, with only a 0.9% market share.

Campervan hire in Australia

References

  1. Overseas Arrivals and Departures, Australia, August 2019 · abs.gov.au b
  2. International Visitor Survey, 2019 · tra.gov.au
  3. U.S. Passport Statistics, 2019 · travel.state.gov
  4. U.S. Citizen Travel to International Regions, 2018 Analysis · travel.trade.gov
  5. TRA — International tourism results, Australia, March 2024 · tra.gov.au