Page last updated: 27 January 2025
Table of Contents
How many American tourists visit Australia each year?
Over 656,000 visitors from the United States travelled to Australia in 2024 (year ending September).
- This represented a 13.89% increase compared to the 576,000 US visitors recorded in 2023.
- The number of US visitors in 2024 was 14.91% lower than the 2019 level of 771,000 visitors (pre-pandemic).
- The United States ranked 3rd among all international visitor markets to Australia in 2024.
How much did American tourists spend in Australia in 2024?
USA visitors spent approximately $4.32 billion during trips to Australia in 2024 (year ending September).
- This represented a 46% increase compared to the $3.11 billion spent by American visitors in 2023.
- In 2024, spending within Australia by USA visitors increased by 8.24%, rising from $1.82 billion in 2023 to $1.97 billion. Total trip spending grew by 3.1%, increasing from $4.19 billion to $4.32 billion.
- In 2024, spending within Australia by USA visitors was 0.51% lower than the 2019 level of $1.98 billion. Total trip spending in 2024 exceeded the 2019 figure of $4.03 billion by 7.19%.
| Tourism Spending by USA Visitors in Australia |
| Year Ending September ($) |
| Year | Spend in Australia | Total Trip Spend |
| 2019 | 1.98 B | 4.03 B |
| 2020 | 2.22 B | |
| 2021 | .07 B | .15 B |
| 2022 | .51 B | 1.04 B |
| 2023 | 1.82 B | 4.19 B |
| 2024 | 1.97 B | 4.32 B |
How many American tourists visited Australia in 2021?
Over 7,100 American visitors came to Australia between April 2020 and March 2021. Visitors from the United States were down 99% when compared to the over 713,800 visitors of the previous year.
How much did American tourists spend in Australia in 2021?
Visitors from the United States spent over $115 million during visits to Australia between April 2020 and March 2021. Spending by American visitors was down 96.9% when compared to the over $3.6 billion spent during the previous year.
How many American tourists visited Australia in 2020?
An estimated 582,600 visitors from the US travelled to Australia for the year ending June 20201
- Visitors from the US decreased by 28.3% when compared with the 811,900 of the previous year.
- The effects of the coronavirus travel restrictions are the main cause of this dramatic decrease.
- The US was the 3rd highest source of visitors to Australia in 2019/20.
Impact of the Coronavirus on American Tourist Expenditure
Visitors from the US spent an estimated $2.9 billion during visits to Australia in the year ending June 2020.
- Spending was down 27.5% when compared with the $4 billion of the previous year.
How many American tourists visited Australia in 2019?
Over 811,000 American tourists visited Australia between July 2018 and June 2019, a record peak. The number of visitors has been growing steadily since 2010.1
Australia and USA Travel Resources
American tourism through the years
- American tourism increased by 3% in 2018/19 compared with 787,600 the previous year.
- Despite a slight drop in the early 2000s, American visitors to Australia have generally been on the rise.
Data source: ABS. Image credit: Camper Champ, USA
The USA’s share in the Australian tourism industry
- The USA accounted for 9.0% of all tourism in Australia for the 2018/19 year.
- The USA currently ranks 3rd for the top visitors to Australia.
Top countries that sent visitors to Australia in 2019
Reasons Americans visit Australia
- Holidays are cited as the most common reason Americans visit Australia.
- Many also come to visit friends and relatives.
The USA’s contribution to tourism expenditure in Australia
- At an estimated $4B in 2018/19, the USA accounted for 9% of all expenditure from international tourists, ranking 2nd.2
- The top spender for 2018/19 was China at $11.9B.
Data source: TRA. Image credit: Camper Champ
Top American Travel Trends in 2019
What do American tourists spend on in Australia?
- Americans rank 1st in spending on food, drink and accommodation at $65 per day.
- Americans also rank 1st for tours and transport at $62 per day.
- Comparatively, American tourists spend only $9 per day on education, showing that their main reason to visit is holidays.
Data source: TRA. Image credit: Camper Champ
How long do American tourists stay in Australia?
- The average length of stay was 17 nights, significantly lower than the overall average of 32.
- This could be attributed to the lower number of vacation days american workers receive each year.
The USA’s travel patterns and Australia’s share
- An estimated 42% of Americans hold a passport.3
- The most popular destinations for American tourists are Mexico and Europe, according to 2018 NTTO statistics, with over 36 million visitors to Mexico alone.4
- Despite attracting over 800,000 visitors, Australia still ranks low on places Americans visit.
- Oceania is 8th on the list of regions Americans visit, with only a 0.9% market share.